News

NEWS FLASH: The Carrot Principle second edition is #3 on the New York Times bestseller list!

Carrot Facts

You never know when your kind word or act will make a difference in someone’s life. As managers, we must always assume “everyone’s having a hard day.”

Carrots Endorsements

Read this book! The truth is, leaders who share my commitment to -- and absolutely belief in -- the power of recognition have a real advantage over those who don't understand its power. The 24-Carrot Manager can give you that edge. Gostick and Elton illustrate exactly what recognition can do for us. Then they walk the reader through each step in the recognition process, explaining precisely what is required to get the most impact. You'll enjoy the book. It's a good read. It's clear, entertaining and absolutely convincing.

— Michael P. Connors
VNU Media Measurement & Information